AT THE BEGINNING OF THE 1960s , there was no doubt that DC Comics were the undisputed sales champions of the comics business. Although slightly outsold by Disney's Uncle Scrooge title (854,000 per month), Superman (820,000) and related titles held seven of the top ten positions in the sales chart. The highest seller in Stan Lee's stable of soon-to-be Marvel Comics was Tales to Astonish at 185,00 a month. Today, of course, any publisher would have palpitations at the thought of that kind of monthly sale, but back in 1961, it was strictly small potatoes. To say that Marvel were a distant second would be overstate things. Outselling Marvel publisher Martin Goodman's titles by multiple margins were books from Dell, Archie and Harvey ... pretty much in that order. This is the top ten selling titles for 1961, in chart order - not a Stan Lee title in sight. Given those kinds of sales figures, DC Comics could be forgiven for feeling a bit smug. The sales on their Superman famil...
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